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Privacy Policy




What We use your Personal Data forOur reasonsOur legitimate interests

Customer service: Including responding to your enquiries. This typically requires the use of certain personal contact information and information regarding the reason for your enquiry (e.g. order status, technical issue, product question/complaint, general question) relayed via our communication channels and/or social media channels.

  • Fulfilling contractual obligations.
  • Legal obligations.
  • Our legitimate interests.
  • Improving and developing new products and services.
  • Being more efficient.

Contests, marketing and other promotions: With your consent (where required), we use your Personal Data to provide you with information about goods or services. This can be done via means such as email, ads, SMS, phone calls and postal mailings to the extent permitted by applicable law. This use of your Personal Data is voluntary, which means that you can oppose the processing of your Personal Data for these purposes. For detailed information on how to modify your communication preferences please see Sections 8 and 9 of this Policy.

  • With your consent (where required).
  • Fulfilling contractual obligations.
  • Our legitimate interests.
  • Working out which of our products and services may interest you, and telling you about them.
  • Defining types of customers for new products and services.

Third party social networks: We use your Personal Data when you interact with third-party social networking features, such as ‘Like’ functions, to serve you with advertisements and engage with you on third-party social networks.
You can learn more about how these features work, the profile data that we obtain about you, and find out how to opt-out by reviewing the privacy notices of the relevant social networks.

  • With your consent (where required).
  • Our legitimate interests.
  • Working out which of our products and services may interest you and telling you about them.
  • Defining types of customers for new products or services.

Personalisation (offline and online): With your consent (where required) we use your Personal Data (i) to analyse your preferences and habits; (ii) to anticipate your needs based on our analysis of your profile; (iii) to improve and personalise your experience on our Website and apps; (iv) to ensure that content from our Website/apps is optimised for you and for your computer and device; (v) to provide you with targeted advertising and content. The use of your Personal Data is voluntary, which means that you can oppose the processing of your Personal Data for this purpose. For detailed information on how to opt-out please refer to Section 8 below.

  • With your consent (where required).
  • Our legitimate interests.
  • Working out which of our products and services may interest you and telling you about them.
  • Defining types of customers for new products and services.

Order fulfilment: We use your Personal Data to process and ship your orders, inform you about the status of your orders, correct addresses and conduct identity verification and other fraud detection activities. This involves the use of certain Personal Data.

  • Fulfilling contractual obligations.
  • With your consent (where required).
  • Legal obligations.
  • Our legitimate interests.
  • Improving and developing new products and services.
  • Being more efficient.
  • Protect our assets and staff.

Other general purposes (e.g. internal or market research, analytic security): In accordance with applicable laws. We use your Personal Data for other general business purposes, such as conducting internal or market research and measuring the effectiveness of advertising campaigns. We also use your Personal Data to ensure our security.

  • Fulfilling contractual obligations.
  • With your consent (where required).
  • Legal obligations.
  • Our legitimate interests.
  • Improving and developing new products and services.
  • Being more efficient.
  • Protect our assets and staff.

Legal reasons: We will share your Personal Data with any of our legal successors and Company Members (Podback is an English company limited by guarantee under English law and its membership is drawn from the coffee industry and associated sectors). We will also disclose your Personal Data to third parties (i) when required by applicable law; (ii) in response to legal proceedings; (iii) in response to a request from a competent law enforcement agency; (iv) to protect our rights, privacy, safety or property, or the public; or (v) to enforce the terms of any agreement or the terms of our Website.

  • Legal obligations.
  • Our legitimate interests.
  • Compliance with legal obligations.
  • Protect Our assets and staff.